BRANDING & PACKAGING for Delisol
Authentic Mediterranean slow food
Delisol is known as distributor of antipasti, tapenades and other Mediterranean specialties. More than 20 years ago they introduced their first culinary creation, half dried tomatoes, on the Belgian market. Up until today, they strive to surprise their consumers with qualitative and authentic slow food creations.
To reinforce their B2B market share, Delisol asked us to reposition their brand. Their goal was to combine their multi brand portfolio into a single brand portfolio. Authenticity, purity, craftsmanship and creativity are the new Delisol focus. Quatre Mains created the concept, the new brand logo and rolled out the first packaging designs.
The concept for the new brand identity is based on authentic painted ceramics. A hint of nostalgia that brings you immediately in the right mood and Mediterranean atmosphere. A clever way to help bring Delisol back to their roots. Each product gets its own custom made plate which results in an inspiring collection of kitchenware. The new brand logo has a glazy, painted look and feel. Packaging design that fits your dinner table. Did somebody say tapa fiesta?
Food & Other photography delivered by Tasja van Rymenant